Escobar-Morales project, 2011-
Acting as designers, distributors and promo models, Escobar-Morales established AMerican MEdia Output, an online brand design and marketing agency focused on travel and tourism. Blurring the line between performance and reality, AMO's ad campaigns ask viewers and participants to contemplate economic and social issues through the lens of advertising. AMO is based online at AMericanMEdiaOutput.com and has disseminated their advertising over the internet using various social media tools such as Facebook, Twitter, and YouTube.
AMerican MEdia Output's campaigns include "WELCOME," a tourism campaign for Arizona, "Public Airways," an airline specializing in direct flights from South and Central America to the friendliest destinations in the US, and "#YoSoyOro," a re-branding campaign for Philadelphia's El Centro de Oro commercial district.