Frida Kahlo played with the identity that she wanted to project and the identity that was placed on her by others. Kahlo used her clothing, political affiliations, sexual escapades, and personal traumas, to create a character that informed her body of work. She inscribed her identity, painting her image over and over, constructing a mythology around her persona.

In el es frida kahlo I confront the ambivalence I experience as a result of my simultaneous obsession with Frida Kahlo and weariness towards her commodification.